Ajay Devgan and Ayesha Takia in a music video

By Joginder Tuteja, January 14, 2008 - 11:09 IST

 Rohit Shetty directed Sunday is all set for release on 25th January. En route to the arrival of film at the screens, producers Kumar Mangat and Sunil Lulla are leaving no stones unturned to make the film as the most prominent release of the month. To give the film's publicity further impetus, a promotional music video has been shot which would be on air soon.

The song in question is 'Pyaar To Hona Hi Hai' which has been put to tune and sung by Pakistani band 'Suroor' that comprises of Kamran Bari and Mohammed Ali. While the original film version of the song featuring Ajay Devgan and Ayesha Takia has been on air for more than a fortnight, buzz is that the promotional video would be featuring Kamran Bari and Mohammed Ali as well.

Confirms Rohit Shetty, "Yes, we have shot a promotional music video of 'Pyaar To Hona Hi Hai'. This would feature Kamran and Mohammad while Ajay and Ayesha would be making an appearance in the video as well. Response to the film version has been great so far and this only made us further confident of getting an additional promotional music video out."

Incidentally, this would be the second promotional track shot for Sunday. The first to arrive was the title track 'Missing Sunday' which has been composed by Sandeep Chowta and crooned by Mahua Kamat (of VIVA fame), Suraj and Earl Edgar. The video features the entire star cast of the film including Ajay Devgan, Ayesha Takia, Arshad Warsi, Irrfan Khan and Anjana Sukhani along with character actors Mukesh Tiwari and Murali Sharma.

"I have been made aware by many that the music video of 'Missing Sunday' is a rage. In fact, the music is a big success already and has made an entry into the charts within one week of the album's release", says the elated film maker.

There is a lot more to come when it comes to the musical campaign of Sunday. Apart from 'Missing Sunday', 'Pyaar To Hona Hi Hai' and 'Loot Liya' - the three tracks that are currently playing on the music channels, the makers of Sunday would soon be unveiling the item numbers 'Kashmakash' and 'Manzar' soon. The two tracks are composed and rendered by Shibani Kashyap and Raghav Sachar respectively.

"For each of the six tracks in the album, different composers have been roped in. To compliment the love song 'Pyar To Hona Hi Hai', 'Loot Liya' acts as a masala number. On the other hand, for theme tracks 'Sunday Theme' and 'Missing Sunday', there are also item numbers like 'Kashmaksh' and 'Manzar'. We aimed at giving a multi dimensional flavor to the music of Sunday and I guess the experiment has worked," says Rohit.

This would be Rohit's third release since his directorial debut in action packed Zameen (2003). This was followed by Golmaal which came 3 years later. Incidentally, both these films also starred Ajay Devgan as a central protagonist.